As a media analyst for Elon News Network, I track and analyze the latest trends in web traffic and social media audience engagement for the collegiate news network. Through collaboration with the Media Analytics Team, I help compile monthly digital reports of current patterns in online traffic and audience insights. Additionally, I work closely with the Analytics Director, Executive Director of Elon News Network, and the Website Manager to pitch content ideas that align with the current interests of Elon News Network's online audience.